Home textiles retailer Amazon has officially embraced a new home textile brand.
Amazon Home is a collection of textiles ranging from baby blankets and toys to shirts and scarves.
The brand has been gaining traction in recent months, as Amazon expands its range of online shopping.
The brand launched its first collection of home textile at the beginning of August, with some fabrics and materials including yarns, scarves and bags made with it.
Amazon says that its collection of fabrics and products will be available at retailers nationwide over the next few weeks.
Amazon Home also sells some other textiles that are similar to its own, like baby blankets, but also offers a wider selection of fabrics, including blankets and sweaters.
Amazon says that it wants to be the best home textile retailer in the world and that it is working hard to expand its home textilization offerings.
“We want to give consumers a wider variety of textile options that they can use in home, from blankets and scarfs to sweaters and shirts,” said Paul Smith, vice president of product and business development for Amazon Home.
“Amazon Home has been a favorite among consumers for years, so we’re excited to introduce our newest offering.”
The company says that the collection of Home Textiles will be a major drawcard for Amazon shoppers, especially millennials.
“With Amazon Home, consumers will be able to choose fabrics from many of our best-selling fabrics, such as the Amazon Baby Blanket, Amazon Baby Baby Scarf, Amazon Big Baby Blankets, and Amazon Big-Baby Scarf,” Smith said.
“This collection will also be a great way for consumers to add a personal touch to their homes and to keep the home and home products they love warm and comfortable for a long time.”
The collection of fabric and home texturizer products will also have a variety of other uses, including a baby bed, a gift box, a shelf for reading books, a wall mount for a wall-mounted camera and a storage box for a small camera or other small electronic device.
Amazon also has plans to add additional Home Textile products over the coming months.
“We will be offering a range of Home texturizers that we can customize for individual home needs,” Smith added.
“Our Home Texturizer collections will be an incredible opportunity for families to customize and use these texturizing products for a variety or special occasion.”